Glossary

What Is Reverse Proxy?

A reverse proxy is a server that sits in front of one or more backend servers, intercepting requests from clients and forwarding them to the appropriate backend. It can also handle SSL termination, load balancing, caching, and — relevant here — URL redirects.

Why It Matters

Reverse proxies are the backbone of modern web infrastructure. For domain forwarding, the concept is important because forwarding services essentially act as specialized reverse proxies — they receive requests and respond with redirects instead of proxied content.

How Reverse Proxies Work

Without reverse proxy:
Client ──────── Backend Server

With reverse proxy:
Client ──── Reverse Proxy ──── Backend Server(s)

             ├── SSL termination
             ├── Load balancing  
             ├── Caching
             └── URL redirects

Common Reverse Proxies

SoftwareTypeRedirect Capability
NginxSelf-managedFull (config required)
Apache (.htaccess)Self-managedFull (config required)
CloudflareManagedPage Rules / Bulk Redirects
AWS ALBManagedListener rules
Domain ForwardManagedPurpose-built for redirects

Reverse Proxy vs Dedicated Forwarding

FeatureReverse Proxy (Nginx/Apache)Domain Forward
SetupServer configuration filesDashboard / API
SSL certificatesManual (Let’s Encrypt + certbot)Automatic
MaintenanceYou manage updates, securityManaged
UptimeYour responsibility99.9% SLA
CostServer hosting ($5-50/mo)Free tier available
Expertise neededSysadmin knowledgeNone

If you just need redirects, a dedicated service like Domain Forward is simpler than managing a full reverse proxy setup.

Related Terms

Related Features

Frequently
asked questions

Domain Forward functions similarly to a reverse proxy for the specific task of redirecting traffic. It accepts incoming requests, terminates TLS, and responds with redirect instructions — without forwarding to a backend server.

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